Make (Integromat) email marketing integration for Hemero
Make, which used to be called Integromat, builds automations as visual scenarios. With Hemero's modules a scenario can add contacts, send an email and react the moment someone subscribes, unsubscribes, fills in a form or bounces.
Availability
The Hemero app for Make is not published yet. Until it is, the Integrations page in your Hemero account shows it as coming soon. Write to [email protected] and we will tell you when it is ready. The REST API and webhooks already work today.
Modules in the Hemero app for Make
Instant triggers
Watch New Subscribers (with an optional list filter), Watch Unsubscribes, Watch Form Submissions (you pick the form) and Watch Bounces and Complaints. Each one starts a scenario as soon as the event happens in Hemero.
Contact actions
Create or Update a Contact, with lists, tags, custom attributes and time zone. Unsubscribe a Contact, which also suppresses the address. Get a Contact by email, and Search Contacts, newest first, filtered by status or source.
Send an Email
Sends a single email from a verified sender address, with HTML or plain text, a reply-to address, custom headers and metadata. You can pass an idempotency key so that a retried scenario does not send twice.
Make an API Call
A universal module for anything the [REST API](/connect/api) offers that has no dedicated module yet, using the same connection.
Who it is for
Small teams that already use Make, or that prefer to drag modules together instead of writing code: adding every form entry, order or booking to the right Hemero list, telling a team channel about new subscribers, or sending a confirmation when a scenario finishes.
How to connect Hemero to Make
Create an API key
In Hemero, open Settings, API tab, and create a key with full access. A send-only key is refused for contacts and webhooks. Owners and admins create keys.
Add a Hemero module to a scenario
Once the Hemero app is published on Make, you will add a Hemero module to a scenario, create the connection and paste the key when it asks for it. Make labels the connection with your organization's name.
Pick a trigger or an action
For example Watch New Subscribers to start a scenario, or Create or Update a Contact to add someone from another app.
Turn the scenario on
Each trigger creates its own webhook in Hemero when you attach it, and removes it when you detach it. You can see them in Settings, Webhooks tab.
What data moves, and when
From Hemero to Make
Instantly, when the event happens: the contact's email, name, attributes and the form or list where relevant. Make's webhook addresses are private and Make does not pass on the signing secret, so the Hemero signature is not checked on this side.
From Make to Hemero
Only when a scenario runs. Created contacts are subscribed straight away, with no confirmation email, so add only people who agreed to hear from you. An address that unsubscribed or is on the suppression list is never re-subscribed.
Details worth knowing
Get a Contact reports an error when the email is not found, so handle it with an error route. Search Contacts returns up to 100 contacts at a time and has no paging. Send an Email costs one email from your balance and refuses addresses on your suppression list.
What the Make integration does not do
It cannot create or send a campaign, edit a template or delete a contact. Campaigns and automations are built in Hemero, and see transactional email for what Send an Email is meant for. Make has its own plans and operation limits, separate from Hemero's. If you revoke the API key, every scenario that uses it stops working.
Questions
Is Make the same as Integromat?
Yes. Make is the new name of Integromat. This page uses both names so people searching for either can find it.
Can I use Hemero with Make today?
The Hemero app is not published on Make yet. Meanwhile, the REST API and webhooks work with any tool that can send and receive web requests. The availability note at the top of this page is kept up to date.
Which Hemero API key does Make need?
A key with full access, created in Settings, API tab. Send-only keys are refused for contacts and webhooks.
Can a scenario start when someone subscribes?
Yes. Watch New Subscribers starts the scenario the moment someone subscribes, from a form, the API or another integration. You can limit it to one list.
Can a scenario send my newsletter?
No. Send an Email sends one email to one address. Campaigns to a list are created and sent from Hemero.
Does the Hemero webhook signature work in Make?
No, it is not checked in Make, because Make does not expose the secret. Make's webhook addresses are private and hard to guess.
Connect Hemero to the rest of your stack. Create your account and your API key, and the Make app is ready for you when it is published.