Email marketing Zapier integration: connect Hemero to your other apps
Add contacts to Hemero from a form, a spreadsheet or a store, and start a Zap when someone subscribes, unsubscribes, fills in a form or bounces. No code, one API key.
Availability
The Hemero app for Zapier is built but not in the public Zapier app directory yet. Until it is, the Integrations page in your Hemero account shows it as coming soon. Write to [email protected] and we will tell you when it is ready. The REST API and webhooks already work today.
Triggers, actions and searches in the Hemero app for Zapier
Triggers
New Subscriber (with an optional list filter), Unsubscribed Contact, New Form Submission (you pick the form) and Bounce or Complaint. They start the Zap the moment the event happens in Hemero.
Actions
Create or Update Contact, with first and last name, lists, tags, custom attributes and time zone. Unsubscribe Contact, which also adds the address to the suppression list. Send Email, a single email from a verified sender address.
Searches
Find Contact, and Find or Create Contact, which pairs with Create or Update Contact so a Zap does not duplicate people.
What people build with it
A new row in a spreadsheet or a new form entry in another tool creates or updates a contact in Hemero, with the right list and tags. A new Hemero subscriber adds a row to your sheet or pings your team chat. A bounce or complaint alerts whoever looks after support. A new order in your store sends a one-to-one email through Send Email.
How to connect Hemero to Zapier
Create an API key
In Hemero, open Settings, API tab, and create a key with full access. A key that only allows sending cannot manage contacts, so Zapier needs full access. Owners and admins create keys.
Add Hemero to a Zap
Once the Hemero app is in the Zapier directory, you will add it to a Zap in Zapier and paste the key when it asks for it. Zapier names the connection after your organization.
Pick a trigger or an action
Choose for example New Subscriber, map the fields, and test the step. For form submissions, pick the form first.
Turn the Zap on
Triggers register themselves in Hemero as webhooks. You will see them in Settings, Webhooks tab.
What data moves, and when
From Hemero to Zapier
Hemero calls Zapier as soon as an event happens, with the contact's email, name and attributes, plus the form or list where relevant. Every delivery is signed, and the app checks the signature.
From Zapier to Hemero
Only when a Zap runs. Create or Update Contact adds a contact as subscribed, or updates an existing one, and adds the tags and lists you map. It never re-subscribes someone who unsubscribed or is on the suppression list.
Consent is yours to collect
Contacts that a Zap creates are subscribed straight away, with no confirmation email. Only add people who agreed to hear from you, for example from a form that asks for consent.
Send Email
Sends one email from a verified sender address, costs one email from your balance, and refuses recipients on your suppression list. It is meant for one-to-one messages such as a receipt or a notification. See [transactional email](/features/transactional-email).
What the Zapier integration does not do
It cannot create or send a campaign, edit a template or delete a contact. Campaigns and automations are built in Hemero. Zapier has its own plans and task limits, which are separate from Hemero's. The steps in Zapier are in English, so the names above appear exactly as written.
If you revoke the API key in Hemero, every Zap that uses it stops working at once.
Questions
Can I use Hemero with Zapier today?
The Hemero app is not in the public Zapier directory yet. Meanwhile, the REST API and webhooks work with any tool that can send and receive web requests. The availability note at the top of this page is kept up to date.
Which Hemero API key does Zapier need?
A key with full access, created in Settings, API tab. Send-only keys are refused for contacts and webhooks.
Can a Zap send a newsletter?
No. Send Email sends a single email to one address. Campaigns to a whole list are created and sent from Hemero.
Does a Zap subscribe people without asking them?
A contact created by a Zap is subscribed, so only add people who agreed to receive your emails. Hemero never re-subscribes someone who unsubscribed.
How fast are the triggers?
They are instant: Hemero sends the event to Zapier when it happens, instead of Zapier checking on a timer.
What happens if I delete the API key?
The connection stops working and your Zaps with Hemero steps fail until you connect again with a new key.
Connect Hemero to the rest of your stack. Create your account and your API key, and the Zapier app is ready for you when it is listed.